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Consider
it Free Money! No interest! No monthly payments!
How often have you heard experts talking about small and
medium-sized businesses failing because they were
'under-capitalized'? But you don't hear too often the remark
that failing companies are over-indebted! I suggest that the
latter happens far more frequently than the former.
So many new businesses start operating heavily laden with
debt. The enthusiastic owners borrow on their house, hock
their jewelry, touch their friends, pressure their family, and
go through the rigors of a US Government Small Business
Administration (SBA) loan procedure, or some other
well-meaning sponsored program. Their very first act having
opened their doors to the public is to make their first
month's loan repayment. Even before the first customer ever
sets foot on the
premises. Even before the first item is sold and the first
tiny piece of profit earned.
The first few months of any new business is tough - many would
argue, the first few years are tough. If the burden of debt
-or rather the burden of the monthly payments- is too great, a
new business will never get out from under the load.
We advocate saying Thank you, but No, Thank you, to would-be
lenders. You don't need it! There are many, many ways a
business, new or established, can get the money they need
without borrowing. Money can be raised internally: it can be
traded for: it can be wheedled out of suppliers, or
competitors, or customers. In fact, there are so many people
around willing to give you money, if you approach them in the
right way, that you may never have to borrow again.
Bank manager? Yes! He's the fellow you ask to look after
your hard-earned profits. Not the chap to borrow from,
otherwise those hard-earned profits of yours will become
easily-earned profits of his!
Okay, you say. Give us some examples! Well, how about
the air- conditioner repairman who wanted to start a small
business but didn't even have enough money to buy a truck? He
approached local retailers with the offer of a 24-hour
emergency repair service with no labor costs if they would
purchase a 12-month contract. He sold enough contracts to buy
a used truck, and started his business without debt.
Then there was the well-established baker who signed a
long-term purchase agreement with a supplier in return for a
good discount. But he had the supplier pay the discount up
front in the form of new equipment the baker needed. Or the
used car dealer who purchases used cars at auction with money
from several small investors. The dealer gets his inventory at
no cost, the investors have their investments fully secured by
the vehicles, and they both make a nice profit.
Did I say Get money from competitors? Surely not?! There
are actually a few ways to do this, but let us consider the
lady who wanted to start a dog walking service. Many pet
owners want some alternative to locking their dogs in kennels
when they go on vacation. This lady thought she could visit
the home, and feed and walk the dog, but soon found that she
needed to be bonded for her customers security. A local
kennels agreed to put up the money for the bond and let her
use their name in return for a share of the profits. Plus,
they steered customers her way - people who did not want to
kennel their dogs (and whom they would have lost, anyway). She
not only got the initial capital she needed from a competitor,
she got customers, too!
These, and many other strategies, can be seen on the World
Wide Web at "The Bi-Weekly Raise Money For Your Business
Without Asking Your Bank Manager page"
http://home.earthlink.net/~fpearce/Craiseho.html
A new strategy is uploaded every two weeks.
Also, 'Raise Money For Your Business' is now a booklet. Send a
blank e-mail to moneybook5@profnet.org
Details will be sent to your e-mailbox usually within minutes.
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